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How can a Flower Delivery App Help Your Florist Business to be Different from Rivals?

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How can a Flower Delivery App Help Your Florist Business to be Different from Rivals?

The flower industry has seen tremendous growth and even for the smallest occasions, people love to share their feelings through bouquets with their loved ones.

What could be more surprising than receiving a perfect and fresh bouquet delivered at your doorstep?

Therefore, the floral niche has become a billion-dollar industry. The app has a huge potential as it allows people to order on-demand flowers with a single tap. People no longer would have to leave their couch, go out, and buy flowers. Developing a flower delivery application is one of the finest ideas that offers exceptional value.

Are you a Florist? This one is for you.

How special would you feel to receive flowers from your loved ones! As the whole world is going digital, florists have now understood the presence of application for their businesses that helps to increase their sales, customer loyalty, and also retains your customer.

As per a recent report, the flower delivery industry generated an $800 million revenue in the past year and is expected to rise more. Many startups tend to invest in the flower application business while gaining high popularity and revenue.

Here are a few of the facts that highlight the true potential of the flower industry business:

  • The worldwide market for flowers is expected to grow by 6.3% over the coming years and is expected to reach 57.4 billion by 2024.

  • The United States is spending $1.83 billion, followed by Germany which is $1.28 billion, and then the UK which is $921 million.

  • According to IBIS, the number of online flower shops in the US market is $5.3 billion and with the increasing market size, it would show a growth of 6.2%.

FlowerApps graph

 

Steps to create a Flower Delivery Application

1. Proper Research and Planning

Proper research and planning is the first step in the process of app development. You should know what are you building, your features, ideas, and more. Therefore, one must check out the competitors, do market research, and more to study the different sides of the market.

2. Analyze Competitors

One must know who their competitors are. When you start a company, you can make millions of mistakes. But if you analyze your competitors thoroughly, you know exactly what are their strengths and what exactly they are offering to their customers.
 

3. Market Trends

The world is getting digitalized, and everyone is up-to-date with the latest trends. Following the trend in today’s world is crucial to retain customers. Customers mostly get attracted to fashionable stuff, coupons, freebies. Therefore, customize your products and target the youth.
 

4. Target Customers

As per your niche, you can draw the attention of your target audience and group. It would allow you to reach the community that uses and works for an online flower delivery app.
 

5. Plan

There are numerous things you need to understand which are carried out in various sub-phases. If you want the app to be outstanding, so it’s better that you just release the first software edition and then update it over time as soon as possible.
 

6. Design and Flow

Design and flow should be as simple as possible and is one of the significant stages in application growth. Coming up with something that sets you apart from the competition is integral to your success, a simple and unique design matters a lot.
 

7. Features

Prioritize your features if you have finalized them. Better question yourself - how would this feature enhance the growth of your application? Add all the essential features, with time you can keep updating the application and add other features as per the demand from your customers.
 

8. Deployment

Now if you are sure of the key features and market specifications, you can improve your application. The app is deployed perfectly, and customers find it much suitable to connect.

 

Types of Flower Delivery Mobile Apps

1. Aggregator Apps

This online platform helps to bring together all the florists and nearby vendors under one roof. Here the customers could check out all the flower hampers that are offered by different service providers, choose one that they find attractive and suitable for them.

The app owner asks for a specific amount of commission from the florist and vendor.

2. Dedicated to Brand

Dedicated applications are particularly developed for brands or a company to expand their business potential and reach more customers. All the operations from the packaging of flowers to delivering them at the customer doorsteps are carried out by the brand itself.

 

Business Models

The business model of the flower delivery application is based on the famous Taxi Booking Application Uber. As the app is approved by Google/App Store, this model becomes quite understandable.

The system is equipped with subsystems and software that ensures the owner of the company maintains the device without any issues.
 

Top Flower Delivery Mobile Applications
FlowerApps Marketplace

 

Key Features To Be Included in a Florist App

If you don’t have such an application with amazing features, you are leaving a lot of money on the table. Having a well-enriched feature app can make a huge difference in your business. Want to know the essential features you must integrate into your Application? Here they are:

Flower Delivery Application - User Account

1. Log-in/Sign-up

As per the credential requested by the customers, they should be quickly able to log-in/sign-up. It could be via email and phone numbers. Also, the social media login option should be available.

If the user forgets the password, there should be an option of ‘Forgot Password’ to quickly reset the password.

2. Location

The user should be able to set the location manually or let it get picked automatically. As the customer gets the option to book and order in any part of the country, it is crucial to know their location.

3. Custom Order

The app owner must offer customization of their orders. Apart from the items already offered on the application, the user should be able to customize their orders as per their preferences.

4. Add to Cart

Once the user has finalized the products, they should be able to add the items to the cart. When the user selects the products, there is an “add to cart” option at the bottom of every product page.

5. Payment

This is the most crucial step. Once the user finalizes the products and adds them to the cart, they can proceed with the payment option. A secure payment gateway should be integrated so that it allows the users to make the payment quickly and digitally.

6. Track Order

Once the payment is done, the order is accepted and confirmed. The user should be able to check the live status of the order. Dedicated map APIs needs to be integrated so that it can be tracked.

 

Retailer App

1. Login

As the user has the login credentials, the retailer will have it too. A retailer can add all the needed information, set their credentials, and create their account.

2. Add/Manage Products

Retailers will be able to add new products, modify existing products, and choose the right categories as well. In case, any product is out of stock, the retailers can also replace them with new ones or permanently delete them.

Retailers should be quickly able to update, add new products, categories. Also, if the product is out of stock, the retailers should be able to replace them with new ones.

3. Confirm Order

It’s the choice of the retailer to confirm or decline the order based on the product availability. Also, if the customer makes the order, but unable to deliver the products, a refund should be initiated to the customer account.

4. Send Invoice

Once the order is placed and confirmed, the customer will receive an invoice that is sent to the user’s registered contact number or e-mail address.
 

Also Read: Let’s Build Your Dream App with Flutter!
 

How much does it cost to build a flower delivery app?

The cost of developing a flower delivery application is not fixed, but it depends upon several factors. A few of them are listed below:

  • The development Framework Selected

  • UI/UX

  • Time taken for Development

  • Integration of third parties

  • Integrated features and types

 

Final Words

On-demand flower delivery application is one of the latest trends in the tech-savvy era. Therefore, developing such an application helps to boost up your flower business. It can be a challenging task, but we have got you covered.

ToXSL has over a decade of experience in developing high-quality, intuitive, and responsive mobile applications that help in building a strong online presence. Get in touch with us and get a free quote now!
 

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